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Brand Guidelines

Styling: 
No crop tops, short skirts, low necklines, high slits, etc.

Vibe:
Showcase the versatility of bags: crossbody + over the shoulder
Lots of movement / casual / less posed 

Color story:
White with black, light blue & leaf green accents
Bright / slightly under saturated / cool / slightly lower contrast
Playful white negative space

 

Inspiration Board